About MatthewHooper.com
Here you’ll discover how to
Build an Internet Presence
by focusing on business, marketing, productivity and lifestyle. Learn More »Check Out My Course!
Check Out the Newsletter
Search
In this Quick Tip Monday we’re going to try and answer the question, “What is RSS?”. Quick Tip Monday is a regular feature here on MatthewHooper.com. Quick Tip Monday features a quick tip that will hopefully add a little speed to your workflow or help solve one of those minor, but nagging, problems.

This week’s Quick Tip isn’t so much of a tip as much as it is a quick explanation about something that I get asked a lot. What is RSS? I wrote previously about managing RSS overload but today we are going to take a step back and look at “what is RSS?“.
The annalogy that comes to mind for RSS is magazines that are delivered to your door versus visiting a magazine shop to buy them. Imagine going to a shop every day just to find out if there is a new magazine. Some days there is and somedays there isn’t. Magazines that are delivered just show up at your house whenever a new issue is available.
This is what RSS is. It’s the digital form of home delivery. After you have subscribed to an RSS feed (most are free) then updates are pushed to your newsreader. My newsreader of choice is Google Reader. Going forward, any updates to that site will be automatically delivered to you. You won’t have to keep checking back to the website every day in order to find out if there is anything new.
(Image by: damien_nissa)
As a publisher or website owner, you will want to take advantage of this technology. RSS gives your site visitors the ability to recieve free updates simply by plugging the address of your RSS feed (mine is http://feeds.feedburner.com/matthewhooper, for example) into a newsreader. They will be notified as soon as you add new content to your site.
Furthermore, this also lays the groundwork to automatically deliver site updates via email, but that is a topic for another day.
Here you’ll discover how to
Build an Internet Presence
by focusing on business, marketing, productivity and lifestyle. Learn More »
